DVAM '25 Campaign
DVAM '25 Campaign
DVAM '25 Campaign
Project Type
Project Type
Visual Identity & Marketing
Visual Identity & Marketing
Year
Year
2025
2025
My Role
My Role
Graphic Designer & Marketer
Graphic Designer & Marketer
Client
Client
Jean Nidetch Care Center
Jean Nidetch Care Center
Project Overview
Project Overview
In recognition of Domestic Violence Awareness Month (DVAM), the UNLV Jean Nidetch Care Center hosts a series of events throughout the month, leading to its main programming, “Take Back the Night” and “Ink in Action.”
In recognition of Domestic Violence Awareness Month (DVAM), the UNLV Jean Nidetch Care Center hosts a series of events throughout the month, leading to its main programming, “Take Back the Night” and “Ink in Action.”
In recognition of Domestic Violence Awareness Month (DVAM), the UNLV Jean Nidetch Care Center hosts a series of events throughout the month, leading to its main programming, “Take Back the Night” and “Ink in Action.”
Problem
Problem
The Care Center needed a variety of materials for its annual DVAM campaign, from educational resources to swag, while maintaining a consistency in both the DVAM theme and Care Center brand.
The Care Center needed a variety of materials for its annual DVAM campaign, from educational resources to swag, while maintaining a consistency in both the DVAM theme and Care Center brand.
The Care Center needed a variety of materials for its annual DVAM campaign, from educational resources to swag, while maintaining a consistency in both the DVAM theme and Care Center brand.
Outcome
Outcome
The result was a cohesive campaign that increased awareness of both domestic violence and the Care Center's services, while supporting the successful execution of multiple events throughout October. The campaign contributed to the highest recorded attendance for the Care Center's annual Take Back the Night event and DVAM programming.
The result was a cohesive campaign that increased awareness of both domestic violence and the Care Center's services, while supporting the successful execution of multiple events throughout October. The campaign contributed to the highest recorded attendance for the Care Center's annual Take Back the Night event and DVAM programming.
The result was a cohesive campaign that increased awareness of both domestic violence and the Care Center's services, while supporting the successful execution of multiple events throughout October. The campaign contributed to the highest recorded attendance for the Care Center's annual Take Back the Night event and DVAM programming.
